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This bowl was originally created for cats that experience whisker fatigue but testing revealed that nearly all cats preferred it over competitor products in a side by side test. The perfect shape for this bowl was discovered after taking the measurements of many cats' whiskers and faces and allows comfortable and stress-free feeding. Whiskers will not come into contact with any harsh angles and the food is kept in the center because of the perfect curvature. This is especially important with cats because they all have a blind spot beneath their nose so when they can smell the food it will be exactly where they expect it to be instead of getting caught in sharp corners of high-sided bowls. The bowl is made of stainless steel to not only combat feline acne but to also perform well for cats that are fed raw diets. A finger hole in the side of the bowl allows easy pick-up and drop-off, and a food grade silicone rubber non-slip mat snugly holds the bowl in place. After a few days your cat will get used to the design and learn to rely on it as a utensil.